Vita/Resume

Education

Ph.D., Communication | University of Florida 
Concentration: Health and emerging technologies; mixed-methodology
Chair(s): Dr. Carla Fisher & Dr. Carma Bylund
Dissertation: Exploring the Health Implications of Mindfulness in Mobile Applications of Emerging Adults

Certificate of Study in Spirituality and Health | University of Florida
Mentors: Dr. Ana Puig & Dr. Roberta Seldman

M.A., Mass Communication | University of Florida
Concentration: Popular culture and print journalism; Historical Research
Chair: Dr. Bernell Tripp
Thesis: The Evolution of Hill Country Music: An Examination of Media Coverage and Marketing of R.L. Burnside and Junior Kimbrough

B.A., Mass Communication | Spring Hill College
Concentration: Feature writing, long-form narrative, sports journalism, and graphic design
Senior Project: Brackish Mojo

ACADEMIC APPOINTMENTS

Assistant Professor of Strategic Communication | Flagler College
2020 – Present
 
Adjunct Instructor/Graduate Teaching Assistant | University of Florida
2014 -2016; 2017 – 2020
 
Adjunct Instructor | Spring Hill College
2013; 2015; 2017

Peer-Reviewed publications

Taylor, G.B., Vasquez, T.S., Kastrinos, A., Fisher, C.L., Puig, A., Bylund, C.L. (Accepted). The adverse effects of meditation-interventions and mind-body practices: A systematic review. Mindfulness 

Taylor, G.B., Bylund, C.L., Kastrinos, A., Alpert, J., Puig, A., Krajewski, J.M.T., Sharma, B., Fisher, C.L. (2022). Practicing Mindfulness Through Mobile Applications: Emerging Adults’ Health-Enhancing and Inhibiting Experiences. International Journal of   Environmental Research and Public Health* 19(5), 2619. MDPI AG. doi.org/10.3390/ijerph19052619

Alpert, J., Taylor, G.B., Hampton, C., Paige, S.R., Markham, M.J., Bylund, C.L. (2022). Clinicians’ perceptions of the benefits and challenges of tele-oncology as experienced through the COVID-19 pandemic: A qualitative study. JMIR Cancer 2022;8(1):e34895 https://cancer.jmir.org/2022/1/e34895

Taylor, G.B., Alpert, J., Franklin, TW, Bylund, C.L. (2021). Streaming mindfulness: exploring the viability of a video streaming service as an effective intervention for promoting mindfulness and wellbeing. Internet Interventions 25, 100419. doi.org/10.1016/j.invent.2021.100419

Bylund, C.L., Taylor G.B, Mroz, E., Wilkie, D.J., Yao, Y., Emanuel, L., Fitchett, G., Handzo, G., Chochinov, H.M., Bluck, S. (2021). Empathic communication in Dignity Therapy: Feasibility of measurement and descriptive findings. Palliative and Supportive Care. In press

Taylor, G.B., Radhakrishnan, N., Fisher, C.L., Price, C., Tighe, P., Le, T., Bylund, C.L. (2021). A qualitative analysis of clinicians’ communication strategies with family members of patients experiencing hospital-acquired delirium. Geriatric Nursing (42), 694-669 doi.org/10.1016/j.gerinurse.2021.02.009

Taylor, G.B., Addie, Y., Burchett, J., Durkin, C., Ledford, C., & Crawford, P. (2020). “Miracle” or “Medicine”: A turning point analysis of patients’ and physicians’ shifting views on acupuncture. Medical Acupuncture, 32(5), 263-271. doi.org/10.1089/acu.2020.1428

Mullis, D., Kastrinos, A., Wollney, E., Taylor, G.B., Bylund, C.L. (2020). International barriers to parent-child communication about sexual and reproductive health topics: a qualitative systematic review. Sex Education, 1-17. doi.org/10.1080/14681811.2020.1807316

Walsh-Childers, K., Odedina, F., Poitier, A., Kaninjing, E., Taylor, G.B. (2018). Choosing channels, sources, and content for communicating Prostate cancer information to black men: a systematic review of the literature. American Journal of Men’s Health, 12(5), 1728–1745. doi.org/10.1177/1557988318786669

Book Chapters

Taylor, G., Bylund, C.L. (In Press). Patient Communication Skills Training. The International Encyclopedia of Health Communication.

PUBLICATIONS UNDER REVIEW OR IN PROGRESS

Vasquez, T.S, Bylund, C.L., Alpert J., Close J., Le T., Markham M., Taylor G., Paige S.R. (Under Review). Transactional eHealth Literacy in Cancer: Comparing Skills of Patients and Caregivers. Journal of Health Communication

Taylor, G., Bylund, C.L., Fisher, C.L., Puig, A., Raldiris, T., Alpert, J. (in progress). Mindful warnings: A content analysis of mindfulness app’s information related to potential adverse effects. Submitting to PEC Innovation

Taylor, G., Krajewski, J.M.T, Raldiris, T., Hooker, S. (in progress) IG for the Win: A content analysis of COVID-19 information disseminated via Instagram by liberal arts colleges. Submitting to Journal of American College Health *

Taylor, G., Raldiris, T., Krajewski, J.M.T. Levels and Practice: An exploration of college students’ mHealth and eHealth literacy and its impact on COVID-19 health-related behaviors. Submitting to Journal of Higher Education

Bylund, C.L., Taylor, G., Vasquez, T.S., Alpert, J., Johnson, S., Le, T., Paige, S.R., Close, J., Markham, M.J. (In Progress). Cancer patients’ and caregivers’ experiences talking with clinicians about online cancer information. Submitting to Journal of Psychosocial Oncology

Kastrinos A., Fisher C.L., Bagautdinova D., Taylor G., Bylund C.L. (In Progress) Systematic scoping review of turning point analyses. Submitting to the journal of Social Science in Medicine

Kastrinos A., Bylund C.L., Taylor G., Fisher C.L. (In Progress). Understanding the role of parent’s information sharing and withholding on EAC/YACS’ caregiving and coping with their parent’s advanced cancer diagnosis. Submitting to Journal of Psychosocial Oncology

*articles involving graduate students or advisees

CONFERENCE PRESENTATIONS

Taylor, G., Bylund, C.L., Kastrinos, A., Krajewski, J.M.T., Puig, A., Alpert, J., Sharma, B., Fisher, C.L. (2021). Exploring the dark side: A qualitative study examining the health implications of mindfulness applications for emerging adults. Paper accepted for presentation at the upcoming National Communication Association, November 2021

Taylor, G., Alpert, J., Fisher, C.L., Puig, A., Bylund, C.L. (2021). Mindful warnings: A content analysis of mindfulness app’s information related to potential adverse effects. Paper accepted for presentation at the upcoming International Conference on Communication in Healthcare, 2021

Taylor, G., Vasquez, T., Kastrinos, A., Fisher. C.L., Bylund CL. (2021). The undesired effects of mindfulness-based interventions:  A systematic review of non-randomized control trials. Presentation at the Association of Marketing and Health Care Research, March 2021

Nowaczyk, G., Concannon, S., Bentham, A., Sybert, M., Taylor G (2021). Physical Health and mHealth: An Assessment of College Students’ Physical Health During COVID-19 and the Effectiveness of a School-Mandated mHealth App. Presentation at the Association of Marketing and Health Care Research, March 2021

Vasquez, T.S., Bylund, C.L., Alpert, J., Close, J., Le, T., Markham, M.J., Taylor, G., & Paige, S.R. (2021). Transactional eHealth literacy in cancer: Comparing skills of patients and caregivers. Presented to the Health Communication Division of the International Communication Association, Virtual. 

Taylor, G., Fisher, C.L, Bylund, C.L. (2020) Exploring the Health Implications of Mindfulness in Mobile Applications for Emerging Adults. Presentation at the Academy of Communication in Healthcare (Virtual)

Bylund, C.L., Alpert, J. Paige, S., Taylor G., Peterson, E. Close, J. Markham, M.J. (2020). Healthcare professionals’ reactions to cancer patients and caregivers initiating discussion about internet health information. Presentation at the Academy of Communication in Healthcare (Virtual)

Taylor, G., Radhakrishnan, N., Price, C., Tighe, P., Fisher, C.L., Bylund, C.L. (2019). Effective communication strategies between health care professionals and family members of patients experiencing delirium. Presentation at the International Conference on Communication in Healthcare. San Diego, CA.

Bylund CL, Bluck S, Mroz E, Taylor G, Emanuel L, Fitchett G, Handzo G, Chochinov H, Wilkie D. (2019). Empathic communication and missed opportunities in dignity therapy. Presentation at International Conference on Communication in Healthcare. San Diego, CA.

Taylor, G. (2019). Shakin’ the Delta: The evolution and misrepresentation of hill country blues in print journalism. Paper presented at the Association for Education in Journalism and Mass Communication annual conference. Toronto, Canada.

Taylor, G., Radhakrishnan, N., Bylund, C. (2019), Dealing with delirium: Improving patient-provider communication with post-surgical patients with delirium and developing an effective care plan for at-risk patients. Poster presented at University of Florida Institute of Aging Day. Gainesville, FL.

Mullis, D., Kastrinos, A., Wollney, E., Taylor, G., Bylund, C. (2019). Cross-cultural barriers to parent-child communication about sexual and reproductive health topics: A systematic review. Paper presented at the International Communication Association annual conference. Washington, D.C.

Mullis, D., Taylor, G. (2019). Ego and the All-Father: A critical examination of father-son (super) power dynamics in two Marvel films. Paper accepted for presentation at the Popular Culture Association annual conference. Washington, D.C.

Taylor, G. (2019). Streaming mindfulness: Exploring the viability of a video streaming service as an effective intervention for promoting mindfulness and wellbeing. Poster presented at the University of Florida College of Journalism and Communication Research Symposium. Gainesville, FL.

Taylor, G. (2019). Streaming mindfulness: Exploring the viability of a video streaming service as an effective intervention for promoting mindfulness and wellbeing. Paper presented at the Association of Marketing and Health Care Research. Jackson Hole, WY.

PENDING RESEARCH EXPERIENCE

Title: The Adventures of Waterwoman: Using AR to communicate the global water crisis to girls and teens through a female superhero
Multiple PIs: Joanna Krajewski, Danny Pimentel, Greenberry Taylor
Funder: Snapchat
Direct cost: $37,500
Role: Co-PI

RESEARCH EXPERIENCE/SUPPORT

Title: Streaming mindfulness: Exploring the viability of a video streaming service as an effective intervention for promoting mindfulness and wellbeing
PI: Greenberry Taylor
Funder: Private company
Sub-project costs: $1,700
Role: PI, Duties: secure outside funding for participant incentives, creating and designing an online survey with validated scales and original questions using Qualtrics, creating recruitment plan (e.g., email text, email schedule, etc.), scheduling and attending virtual meetings with company’s director of production and marketing director, performing statistical analysis of survey data using SPSS software, writing introduction, results, and discussion sections for journal article, presenting findings at regional conferences, and selecting target journal for publication.

Title: Exploring the Health Implications of Mindfulness in Mobile Applications for Emerging Adults
PI: Greenberry Taylor
Funder: CJC Doctoral Dissertation Award
Direct Cost: $500
Role: PI, Duties: writing and submitting protocol to institutional review board, developing screening survey for participants, developing semi-structured interview guide, contacting eligible participants and securing interviews, collecting data through in-depth interviews, managing payment of participants through university human subject payment system, performing a thematic analysis of qualitative data and writing results and discussion section.

Title: Inpatient Delirium Risk Identification and Assessment (Subproject: Provider-Patient Communication)
Multiple PIs: Catherine Price, Patrick Teague, Carma Bylund
Funder: UF CTSI Learning Health Systems Award
Sub-project costs: $17,108
Role: Research Assistant, Duties: writing quarterly progress reports, conducting literature review, securing interviews with hospitalists, creating updated interview guides and submitted to institutional review board, collecting data through focus group sessions and individual interviews, performing a thematic analysis of qualitative data and writing results section, and presenting findings at regional and national conferences.

Title: Analysis of Processes and Products of Dignity Therapy for Elderly Cancer Patients: A Feasibility Study
Multiple PIs: Carma Bylund & Susan Bluck
Funder: UFHCC Pilot Project Award – Cancer Population Sciences Program Collaborative Team Grant
Direct Costs: $49,538
Role: Research Assistant, Duties: attending research team meetings, coding dignity therapy transcripts, and performing quantitative analysis of data.

Title: Patients’ Experiences with Online Information Seeking and Discussing Online Cancer Information with their Doctors: The UFHCC Catchment Area
PI: Carma Bylund
Funder: CJC Dean’s Seed Grant
Direct Costs: $4,237
Role: Research Assistant, Duties: attending research team meetings, designing online survey with complex logic branching using RedCap, and frequently communicating with researchers to ensure survey included criteria necessary to collect data.

COURSES TAUGHT

Introduction to Media | Spring 2021; Fall 2020
PR/Strategic Communication Research | Spring 2021; Fall 2020
PR/Strategic Communication Campaigns | Spring 2021; Fall 2020
Advanced Writing for PR/Strategic Communication | Fall 2020
Advanced Research Methods (IS) | Spring 2021
Journalism Studies | Summer 2020; Summer 2019 (graduate/undergraduate)
Journalism Internship | Spring 2020
History of Journalism | Fall 2017
News Center Practicum | Fall 2015
Sports Media & Society (Graduate teaching assistant) | Fall 2019
Video Storytelling (Graduate teaching assistant) | Spring 2019; Fall 2018; Spring 2018
News Center Practicum (Graduate teaching assistant) | Summer 2015; Spring 2015; Fall 2014; Spring 2014
Feature Writing | Spring 2017
Multimedia Journalism | Fall 2015
Smartphone Reporting | Spring 2013

Research Interest

METHODOLOGICAL SKILLS

SOFTWARE SKILLS

Health Communication
Mental Health
eHealth/mHealth
Sports Communication
At-risk populations
Popular Culture
Mindfulness

Qualitative
Quantitative
Systematic Review
Content Analysis
Historical

Atlas.ti
Nvivo
Covidence
SPSS
Adobe Creative Suite
WordPress

Research Interest

Health Communication
Mental Health
mHealth/eHealth
Sports Communication
At-risk populations
Popular Culture
Mindfulness

METHODOLOGICAL SKILLS

Qualitative
Quantitative
Systematic Review
Content Analysis
Historical

SOFTWARE SKILLS

Atlas.ti
Nvivo
Covidence
SPSS
Adobe Creative Suite
WordPress

Journalism Internship (Instructor)
University of Florida, College of Journalism and Communications
Spring 2020
Students receive course-credit through securing internships.

  • Created assignments, including discussions posts, mid-term, and final.
  • Graded assignments.
  • Email student’s supervisors at internship to collect progress reports.

Sports Media and Society (Graduate Teaching Assistant)
University of Florida, College of Journalism and Communications
Fall 2019
Survey course where students learned about the relationships between the sports industry, athletes, media, and audience.

  • Graded online discussion posts.
  • Created and led class lectures.
  • Created syllabus, rubric(s), curriculum, and all SLOs.
  • Identified current events in the realm of sports with a media angle used in lectures and discussions.
  • Provided insight to facilitate in-class discussion.

Journalism Studies(Instructor)
University of Florida, College of Journalism and Communications
Summer 2019
Students explored the role media plays in shaping cultural and society using theory and various lenses.

  • Focused on helping students develop critical-thinking skills by introducing concepts such as social constructionism and framing.
  • Introduced qualitative and quantitative research methods that students used to write an 8-10 research paper on a specific case or issue in the realm of media and communication.
  • Created syllabus, rubric(s), curriculum, and all SLOs.
  • Worked one-on-one with students developing final paper topics.
  • Graded in-class presentations, online discussion forums, and final papers.

Video Storytelling for the Web (Graduate Teaching Assistant)
University of Florida, College of Journalism and Communications
Spring 2018, Fall 2018, Spring 2019
Students create Hearst-caliber multimedia video stories for the web, focusing on societal issues.

  • Graded submitted projects and provided detailed feedback.
  • Worked one-on-one with students developing conceptual ideas for projects.
  • Created assignments, quizzes, and selected readings.

History of Journalism (Instructor)
University of Florida, College of Journalism and Communications
Fall 2017
Students learned about the history of journalism beginning with the inception of the printing press through the introduction of TV. The course culminated with the submission of an 8-12 page paper, which followed historical research guidelines and focused on a topic that made a contribution to society.

    • Lead in-class lectures and facilitated class discussion.
    • Created exams and assignments.
    • Graded papers/exams and provided detail feedback.
    • Worked one-on-one with students developing topics for papers.

Feature Writing (Instructor)
Spring Hill College, Communication, Fine & Performing Arts
Spring 2017
Students created five stories using feature-style writing intended for publication in print and Web.

  • Focused on teaching the fundamentals and techniques necessary to craft high-quality feature stories, specifically: Participation & Immersion; Profile; Commentary/Column; and Human Interest.
  • Students learned about the history of feature writing, covering notable journalists, historic articles, and literary writing styles.
  • Carefully selected in-class reading material and designed in-class writing assignments.
  • Graded all projects and provided detailed feedback.
  • Created syllabus, rubric(s), curriculum, and all SLOs.
  • Created course blog that included a detailed breakdown for each assignment, digital copy of the syllabus, and resources and tutorials.

Multimedia Journalism (Instructor)
Spring Hill College, Communication, Fine & Performing Arts
Fall 2015
Students completed three major multimedia projects designed for web publication.

  • Explored the different elements that make up effective narrative storytelling for (1) audio stories, (2) still photo galleries and (3) multimedia pieces.
  • Students learned the technical skills necessary to complete each type of storytelling, after which they produced pieces suitable for their professional portfolios.
  • Graded all projects and provided detailed feedback.
  • Created a course Soundcloud, Flickr and YouTube account where students uploaded their final projects.
  • Created syllabus, rubric(s), curriculum, and all SLOs.
  • Created course blog that included a detailed breakdown for each assignment, digital copy of the syllabus, and resources and tutorials.

News Center Practicum (Co-Instructor)
University of Florida, College of Journalism and Communications
Fall 2015
Students facilitated dual roles throughout the semester: Web Editor and Content Creator.

  • Worked with the Web Editors in the newsroom, helping them edit submitted stories for content quality and AP Style.
  • Worked with Content Producers one-on-one, helping them develop story ideas, OKing story pitches and enforcing deadlines.
  • Guided students on how to create social media posts for different platforms, including: Twitter, Facebook and Instagram.
  • Graded shift assessments, daily stories and enterprise stories.
  • Selected stories suitable for publishing on WUFT.org, and published.

News Center Practicum (Graduate Teaching Assistant)
University of Florida, College of Journalism and Communications
Spring 2014, Fall 2014, Spring 2015, Summer 2015
Students facilitated dual roles throughout the semester: Web Editor and Content Creator.

  • Worked with the Web Editors in the newsroom, helping them edit submitted stories for content quality and AP Style.
  • Worked with Content Producers one-on-one, helping them develop story ideas, OKing story pitches and enforcing deadlines.
  • Responsible for grading stories.
  • Responsible for publishing stories to WUFT.org.

Special Topics/Tech Tools: Smartphone Reporting (Instructor)
Spring Hill College, Communication, Fine & Performing Arts
Spring 2013
Assisted the department’s transition from traditional to digital reporting by leading a one-credit-hour skills-based class.

  • Instructed students how to prepare brief multimedia news stories, suitable for their portfolios, using personal devices such as iPhones, Android and their computers.
  • Created syllabus, rubric(s), curriculum, and all SLOs.
  • Created course blog that included testimony videos from former students, former student’s digital works, additional resource links and tutorials.

SERVICE

Professional Organizations/Conferences
Panel Chair: Media, Health Perceptions, & Meaning | D.C. Health Communication Conference, 2021
Panel Chair: Environmental Exploration: Storytelling and Issues | Communication Week, Flagler College, 2021
Moderator: Sports in the Digital World | Communication Week, Flagler College, 2021
Virtual Conference Coordinator | Association of Marketing and Healthcare Research, 2021
Virtual Conference Coordinator | Communication Week, Flagler College, 2021
Paper Review: Entertainment Studies Interest Group | AEJMC, 2020, 2021
Webmaster | AMHCR, 2019 – present

Institutional/Mentorship
Mentor graduate students on research and publication | 2020 – Present
Sports Photography Club Advisor | Flagler College 2021 – Present
Supervise and advise Communication Department Social Media Work-study | Flagler College 2021
Mentor/Advisee for Student Exemplary Grant awarded in the amount of $2,000 | Flagler College, 2020-2021
Guest Speaker for Health Communication course at University of Florida | Spring 2021
Guest Speaker for Photojournalism course at Flagler College | Spring 2021

PROFESSIONAL EXPERIENCE

Freelance Brand/Consumer Researcher | 2018 – Present
Various brands such as streaming services and high-end apparel

Research Associate | Summer 2021
University of Florida, College of Medicine

Sports Photographer | 2017-2020
University of Florida, University Athletic Communication Division

Sports Photographer | 2014 – 2016; 2017 – 2020
WUFT News/WRUF, Online Public Media Station

News Editor | 2014 – 2016
WUFT News, Online Public Media Station

Freelance Writer | 2012 – 2017
Lagniappe, Independent Newspaper

Multimedia Editor/Staff Writer | 2009 – 2012
Lagniappe, Independent Newspaper

Music Editor | 2011 – 2012
Fishbowl Record, Online Music Publication

Sports Stringer | 2009
Mobile Press-Register